RUBI (Germans Boada S.A) is a brand involved in producing a specialized and technically advanced tools for cutting, placement, maintenance and cleaning of the ceramic.
The effectiveness of our design work brought us to the point where instead of providing ideas for a single project, we have continued mutual efforts in creating the whole range. Mainly focusing on replacement models, and occasionally we had a chance to introduce something completely new to their wide selection (e.g.: “Easy Gres Guide” – which is one of the most popular user choice)
Workplane Design consistently focuses on enhancing usability and added value all the way throughout the design process. This results in a high quality product that is cost effective to produce and profit-earning at the same time.
An end user satisfaction and low environmental impact – These are our objectives. Hence we strive to satisfy the standards of quality, ergonomics and functionality. These combined with the use of minimal number of components and recyclable materials provide a result of which we are proud.
The design objectives were varied, from objects as complex as tile cutters to buckets and pallet knifes.
RUBI is a brand with a recognizable worldwide presence and it was a pleasure to accompany them in doing what they do best – Providing people with a quality equipment.